#HazteCargo is an SPDA, Peruvian Society for Environmental Rights, initiative to highlight the severe environmental consequences of three major pollution cases in Peru—seeking accountability and promoting viable solutions for the health of people and ecosystems.
The three cases are the Norperuvian Pipeline (Loreto), pollution in La Oroya (Junín), and environmental contamination in Los Pantanos de Villa (Lima).
In collaboration with SPDA’s communications team, I developed a 1–2 minute introductory animation for the #HazteCargo campaign. Its goal was to clearly communicate the initiative’s mission and raise awareness of key pollution cases in Peru.
SPDA provided the visual identity, animation references, and script. Based on these, I led project planning, developed sketches and the storyboard, and oversaw the final animation. I also managed voiceover and sound design integration.
2024